In modern game development, it is crucial that we can place our players into sets of groups, where everyone in those groups shares specific traits. Without being able to do this, our ability to understand who the players are, and how they play our games, is hampered. The ability to profile the players is important…
We have a tendency to consider ourselves unique and unpredictable, but digital games research shows that this is far from the case. In fact, we can be categorised into groups of people who show the same behaviours, and what we do in the future is imminently predictable. For example, how you play a game will reveal what you are likely…
In the latest issue (at the time of writing this, 2017. For a recent update, see arc.york.ac.uk) of Develop, we (Florian Block and Anders Drachen) discuss the use of data and analytics in esports: Whenever you play a game of DoTA 2, League of Legends or any other esports game, your behaviour and that of your…
In March I had the pleasure of giving a presentation on game analytics and game user research at the Game User Research Summit in connection with GDC in San Francisco. The talk was mostly an introduction to game analytics and a call for more communication about methods and techniques. The presentation is now online at…
Game Analytics Resources 