The Future of Games in Society

Four billion people worldwide are estimated to spend over a trillion hours yearly on digital games. People play games across all continents, cultures and demographics. Games are now an integrated part of social life. They are activity hubs, places to hang out, and communication platforms. Games now represent a core part of our daily behavior.…

Opening the Black Box

In March I had the pleasure of giving a presentation on game analytics and game user research at the Game User Research Summit in connection with GDC in San Francisco. The talk was mostly an introduction to game analytics and a call for more communication about methods and techniques. The presentation is now online at…