10 + 5 Great Resources on Game Analytics

As game analytics continues to gain importance in the industry, there is a corresponding mass of writings and presentations becoming available. Therefore, I’ve put together another list of great new and older resources about game analytics, monetization, prediction and design, to keep you up to date with what is happening in the field. Cross-posted from the…

Mike Ambinder on Valve´s journey towards becoming data-driven

Mike Ambinder gave an excellent presentation at the recent Steam Dev Days about becoming data driven in decision making. The presentation covers Valve’s approach to the acquisition, collection and interpretation of data across products and services. The emphasis on experimentation, migrating knowledge between games and operating iteratively and in an hypothesis-driven fashion is spot on.…

Leveling Up Game Analytics: Call for contributions for the next book on game analytics

Leveling Up Game Analytics This is a call for contributions to the book Leveling Up Game Analytics. The goal of this community-driven book is to assist the game industry with building and maturing current analytics practices, via dissemination of knowledge from the people and companies who have already adopted analytics practices and to provide a…

Ben Lewis-Evans on Neuroscience and Games

Ben Lewis-Evans, who also wrote a very good primer on game user research last year (recommended reading for anyone wanting to get into that space), has released the most well-thought out overviews on neurotransmitter physiology and games that I have seen lately. Ben takes the time to actually examine the neurobiological research in the area…

Opening the Black Box

In March I had the pleasure of giving a presentation on game analytics and game user research at the Game User Research Summit in connection with GDC in San Francisco. The talk was mostly an introduction to game analytics and a call for more communication about methods and techniques. The presentation is now online at…